We were psyched to be tasked with creating the new season campaign for Ben Sherman Junior, covering all aspects from concept, casting and shoot production, through to art direction, production and design.
We wanted to amplify the brand’s rock n roll credentials, so focused on their music heritage and British styling to deliver a cool creative direction across the visuals and campaign lock-up.
We’ve also worked on bringing the campaign to life, designing digital assets, POS and installing retail graphics and branded concessions at Debenhams and House of Fraser.