CANTERBURY ENGLAND JERSEY RETAIL CAMPAIGN
The Mission
We were briefed by the team at Canterbury of New Zealand to bring the new England rugby kit to life with an impactful, confident launch campaign.
The Retail Result
From sourcing industrial display components to designing and installing a dramatic lighting system, we created a raw and ready retail campaign for The Rugby Store, Twickenham.
We also managed all print production and installation, including manufacturing bespoke mannequins to really showcase the design and fit of the new England home kit.
