Introducing Portia – the first squad member of The Collective, our dream team of London-based creative talents that brought our recent Nike x Footasylum campaign to life…

Portia Williams, AKA Portia Ferrari is the multi-talented model/ make up and hair artist/ Co Creative Director at Noctis Magazine, that made sure the guys on the Nike shoot (all eight of them!) were looking camera-ready at all times.


Portia Ferrari /Portia Williams

Where are you from?

I’ve moved around the world quite a bit and lived all over, but before London I lived just outside of Birmingham

Favourite London hangout:

I’d say Hackney is one of my favourite places, there’s always good things going on in Shoreditch and Dalston, but recently I’ve really re-discovered South London and I’m just LOVING Brixton!

What makes London unique?

I’ve always been drawn to London’s on-going vibrant energy. People flock from all over the world to build a life here, which opens your eyes to the beautiful array of cultures, foods, ideas and perspectives that we can thrive off experiencing.  There’s just so much diversity in one place for the creative mind to work with, I’ve never felt more at home.

Describe yourself in three hashtags:

#love #crazy #swag

What came first modelling or make-up?

Make-up! I came to London to study at LCF, then got into modelling from there.

How would you describe your style?

Street with a Lara Croft edge

Whose make-up would you love to do?

Would have to say Beyoncé because she’s on top – always.

Are you into trainers?


What’s your favourite Nike silhouette?

Lunar Air Force 1 has been my favourite for the last year.

What’s your most over used emoji?

The smiley with the tongue stuck out and the eyes squinting shut in joy, haha

What’s your soundtrack to the summer?

Definitely that new Bieber tune, haha such a guilty pleasure! Also, Jack Ü (Diplo x Skrillex) ‘Where are you now?’

What motivates you?

There’s so much opportunity in London for young creatives when you’re around the right people. The people around me inspire and motivate me every single day to be better and work harder. As soon as you have the right people around you, the need to make sure you enjoy and embrace each day to its full is motivating in itself.

What’s next for you this year?

Lots of plans to work harder and a few travelling trips here and there!

Random fact about you?

Nuts give me LIFE

Portia xx

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